Nomi

It’s the peak of the digital age and businesses are hitting the ground running, scrambling, trying to figure out how to improve and solidify their online presence. The aim for any brand in any field is figuring out a way to be thought leaders that are ahead of the pack in all avenues. With that … Read more

Strategies are known drivers of any goal or vision. Basketball coaches constantly study games from the sidelines; making adjustments according to the tactic boards that reflect strategies they mulled over in the locker room with the team. “So what’s your strategy?” even comes up in courtship discussions between friends at a bar, where a guy … Read more

“Okay, but now, what is SEO?” is a question I frantically asked myself as I prepared for a job interview one day. The job spec outlined what would be expected of me and performing SEO duties was one item listed. With 30 minutes on my side before the interview, I searched the phrase and hurriedly … Read more

Let’s face it – Mark Zuckerberg still has one up on the world. Did you know that Facebook has 1.32 billion daily active users? There are 400 new users signing up on the platform every minute (Including that Facebook invite from your Mom that’s been pending for the past few months). In South Africa, there’s been … Read more

There has never been a better time to start your own ecommerce business. eMarketer predicts that online sales will top R386 trillion by 2020.CLICK TO TWEETNow who wouldn’t want a slice of that cake? You might be a creative entrepreneur looking to start and grow an ecommerce business but have no idea where to begin. Good … Read more

In case you haven’t realized by now, we’d like to knock you over the head with the fact that ecommerce is now the new cool kid on the playground. With brick-and-mortar businesses sulking and failing to adapt as the not so cool kid anymore, it’s easy to note why this is happening with ecommerce brands … Read more

It’s that time of the year that often sees us setting new resolutions. A lot of the lists include financial, health and relationship goals that often have a lifespan of 2 months until you pick up that chocolate bar again or spend on those “suddenly” hard to resist pair of shoes (Don’t worry. We won’t … Read more

2018 VALENTINE’S DAY SEARCH TRENDS [INFOGRAPHIC] Many brands are wondering whether or not to leverage Valentine’s Day for their marketing efforts, and to be honest, there is no right or wrong answer, but the one thing we can agree on is that the use of gender stereotypes, cheesy heart teddies and “el-cheapo valentines chocolates” are … Read more

“Trends” is one word I would often wrinkle my nose at in disdain because I never seemed to get it right. I’d always be the outlier that often wondered what was so fascinating about each trend that debuted each year and would scratch my head at the people around me who got it right off … Read more