SEO & competitor
ANALYSIS

Introduction

Search engines need to find your website, access it, and show it to your audience. The user then needs to be intrigued and convinced to click on your organic listing. We use advanced tactics within our SEO services to maximise your online visibility, rankings, and revenue.

Ensure that each aspect of your website has its own compelling story that will encourage users to click through to your site. You only have three seconds to capture your audience in the search results so make it count!

Take Your
Business
To The Next
Level

Our bottom line is to maximize your company’s revenue by growing your digital visibility, increasing online rankings of core search terms as well as generating quality website traffic that converts to revenue.

SEO & Competitor Analysis Benefits

Majority of searches begin online with the commercial intent to find information about products and services. Search is often the primary source of digital traffic for brands so ensuring that you have greater visibility and rank higher in search results above your competitors will boost your bottom line & maximize your revenue.

VISIBILITY

Increased organic visibility on search engines.

TRAFFIC

Increased high-quality website traffic.

USER EXPERIENCE

Highly measurable performance.

CONVERSIONS

Higher conversion rate.

MARKETING

Long-term marketing solution & strategy.

BRAND AWARENESS

Establish brand awareness.

WEB CREDIBILITY

Improved website credibility & trust.

SYNERGY

Contributed synergy to other digital marketing activities.

Core Elements Of SEO

Technical SEO

Relates to elements such as website accessibility, crawling and indexing. It’s the procedure of optimizing your website to ensure that all search engines can find, access and crawl your website at all times.

Core Elements Of SEO

On-Page SEO

This refers to all elements which have direct impact on the user from the initial listing in the search results pages; to the content on the page itself. Common On-Page SEO practices include optimizing title & meta description tags, content, internal links and URLs.

Core Elements Of SEO

Off-Page SEO

A silo of SEO that introduces actions taken outside of your own website to impact rankings within search engine results pages.

It involves improving search engine & user perception of a website’s authority, relevance, and trustworthiness. Off-Page SEO is mainly achieved through use of social signals & backlinks from reputable platforms pointing to your website.

The SEO Process

Before we do any optimization, we need to understand every aspect of your desired goal and business requirements. What do you want your website to achieve? Who do you want to target and how much revenue per month do you need to generate from your website?

These are only a few core questions we will ask you before we design your unique digital strategy. We get a thrill out of showing results month after month and we focus on the bottom line – maximizing your revenue.

The Steps

Our SEO Facets

SEO Audits

The Converted Click performs SEO audits in order to evaluate and provide a comprehensive insight into your website’s performance, structure, individual pages, other on-page elements and overall search engine friendliness. The audits usually reveal information such as on-page SEO issues, potential off-page SEO issues, technical SEO issues, content gaps, user experience issues, website structure issues, competition insight and website speed issues. Knowing and understanding what the problems are allows us ground to create a strategy and implementation plan that will see all of your website issues resolved. This is inevitably followed by a boost in search engine rankings and an increase in traffic, leads and ultimately revenue.

SEO Consulting

Our SEO audits offer an analysis of your website’s current SEO state; allowing us to provide you with leading strategies on how to better optimize your on-page and off-page elements for success. With The Converted Click’s SEO Consulting services, you’re guaranteed a dedicated team of experts working around the clock to meet your expectations with fully customized strategies that increase organic rankings, offer impressive ROI, improve credibility & trust, and enhance user experience.

Google My Business

Google My Business is a free platform that allows your business listing to show up alongside other related local businesses whenever someone looks up your business name or a related term. It allows businesses to create their profiles, entering important info such as their location, operating hours, description, official website, and products/ services they offer. All this info appears in a small section at the top of the search engine results pages (SERPs).
0 %
of people learn more about a local company online than anywhere else.
0 %
of people learn more about a local company online than anywhere else.
0 %
of adults use search engines to find information.
0 %
of actions on Google My Business listings are website visits.
0 %
of consumers have used Google My Business to find contact details for a local business.
0 %
of all searches have local intent.
We create a Google My Business listing for your business and optimize it optimally to ensure that it boosts your sales, improves your search engine visibility, builds trust and credibility with your customers, increases your traffic, encourages engagement, and helps you get ahead of your local competitors

Our SEO Facets

SEO Audits

The Converted Click performs SEO audits in order to evaluate and provide a comprehensive insight into your website’s performance, structure, individual pages, other on-page elements and overall search engine friendliness. The audits usually reveal information such as on-page SEO issues, potential off-page SEO issues, technical SEO issues, content gaps, user experience issues, website structure issues, competition insight and website speed issues. Knowing and understanding what the problems are allows us ground to create a strategy and implementation plan that will see all of your website issues resolved. This is inevitably followed by a boost in search engine rankings and an increase in traffic, leads and ultimately revenue.

SEO Consulting

Our SEO audits offer an analysis of your website’s current SEO state; allowing us to provide you with leading strategies on how to better optimize your on-page and off-page elements for success. With The Converted Click’s SEO Consulting services, you’re guaranteed a dedicated team of experts working around the clock to meet your expectations with fully customized strategies that increase organic rankings, offer impressive ROI, improve credibility & trust, and enhance user experience.

Link Building

As part of our SEO off-page efforts, The Converted Click always has an extensive, proven to be successful link building strategy that is tailored to each business and its needs. Link building is the practice of building and acquiring hyperlinks to your website with the aim of improving search engine visibility. Our SEO experts foster a link building plan that supports credible lead generation, establishes credibility and authority, builds value, increases website traffic, and leads to a higher domain authority score.

Toxic Link Audits

Toxic links are links from low authority or spam sites that may harm your website in the long run if linked to it. It’s easy to gain toxic backlinks and this can happen organically, from poor backlink building efforts or from your competitors’ sabotage strategies. Considering this and understanding the dire consequences of toxic backlinks, The Converted Click runs toxic audits using world-class tools that check whether your website is in good standing or not. Based on the findings and on your needs, we then set out on developing essential strategies that fix and improve your profile.

Google My Business

Google My Business is a free platform that allows your business listing to show up alongside other related local businesses whenever someone looks up your business name or a related term. It allows businesses to create their profiles, entering important info such as their location, operating hours, description, official website, and products/ services they offer. All this info appears in a small section at the top of the search engine results pages (SERPs).
0 %
of people learn more about a local company online than anywhere else.
0 %
of people learn more about a local company online than anywhere else.
0 %
of adults use search engines to find information.
0 %
of actions on Google My Business listings are website visits.
0 %
of consumers have used Google My Business to find contact details for a local business.
0 %
of all searches have local intent.
We create a Google My Business listing for your business and optimize it optimally to ensure that it boosts your sales, improves your search engine visibility, builds trust and credibility with your customers, increases your traffic, encourages engagement, and helps you get ahead of your local competitors

SEO vs SEM

Search Engine Marketing (SEM) refers to paid marketing efforts such as Google AdWords, social media ads, pay-per-click, Google shopping ads, display ads and more.

Together with SEO, it can help you reach new and highly targeted audiences through carefully coordinated, optimized campaigns and strategies.

Frequently Asked
Questions

We offer a range of worldclass services including Paid Media Marketing, Web Design & Development, Content Marketing, Search Engine Optimization, Social Media Marketing, Brand Strategy, and Interactive 3D Model Design & Configurations.
Our pricing model varies depending on the services required, the scope of the project, and the client’s budget. We offer both fixed and flexible pricing options.
We work closely with our clients to understand their business goals and target audience. This then helps us develop a customized digital marketing strategy that utilizes the most effective tactics and channels to reach their target audiences.
We use various metrics to measure the success of our campaigns, including website traffic conversion rates, click-through rates, and engagement rates. We provide regular reports and updates on campaign process & progress.
We follow a well-designed process that involves researching and understanding the target audience, developing a customized strategy, creating engaging and creative content, launching and optimizing campaigns, and tracking and reporting on results.
Yes, we can provide case studies and references from previous clients to give you an idea of our experience and the results we have achieved for other businesses and brands.